Here are a few competitions to watch in the future that can add value to a variety of products.

The Aurora International Taste Challenge was established to help make consumers aware of superior drinks, in a time where these products are often seen as generic.

Products compete in a great many categories ranging from Cider, Beer, Mead and Spirit based drinks, to Kombucha, tea, coffee, juice and non-alcoholic alternatives to popular drinks.

The products are judged by food industry professionals who then award trophy and star awards to products. It is well worth it to have a look at the website where all the categories and information is available at

The Continental Taste Challenge is a European based wine competition that is judged in the Netherlands. Wines that are sold in Europe are the biggest target market, and the judges are from all over Europe. Have a look at their website at